Setting up your public profile

Your public profile is the page a giver lands on before deciding to follow or give. A complete, trustworthy profile is the single biggest lever on your conversion — and on where you rank in Discover.

What it's for

To turn a curious visitor into a follower and a giver in a few seconds. People give to organizations they understand and trust; your profile is where that understanding starts.

How it works

Fill in each element with care:

• Logo / avatar. Use your real mark. A clear logo reads as legitimate; a blank avatar reads as unfinished. Never the generic globe placeholder.
• Name and short description. Say plainly who you are and what you do. One or two sentences a stranger can grasp instantly.
• Category. Pick the category that best matches your work — it drives how you appear in Discover filters and search.
• Location. Your geographic focus places you on the Discover map and surfaces you to nearby givers.
• Cover and photos. Real, current photos of your work build trust faster than words.
• Active content. A profile with recent posts and a live appeal converts far better than an empty one — keep something current.

Governing limitations

• No verification badges by design. You will not see — and cannot add — a "F.I.G.S. verified" pill or trust shield on your profile. On Xerish, being present is the verification; per-org badges are intentionally absent.
• Accuracy is a standing requirement. Your profile is part of your F.I.G.S. standing — represent yourself honestly.
• Some fields drive discovery. Category and location aren't cosmetic; incomplete ones cost you reach.

Good to know

• Profiles are owner-editable from your dashboard; updates appear to givers immediately.
• Pair a strong profile with your QR code and Discover presence to grow your following.
• Churches: your profile is also where supporters reach your Tithe/Offering and Funds — keep it inviting.