Launchpad: Getting Started
Tagging your Organization by who you serve
What this step is for
Xerish''s primary discovery filter is who you serve, not what you do. A Giver who feels called to support widows, orphans, refugees, or the unhoused starts there — and your Organization shows up if you tagged that recipient population.
This is governed by CONSTITUTION §XXIII (Recipient Taxonomy as the primary categorization standard).
Why it matters
- Discoverability. Untagged Organizations effectively don''t exist on Discover. Givers filter by population first.
- Algorithmic feed. The Giver feed weights posts from Organizations whose tags match the Giver''s stated geographic and population focus.
- Doctrinal alignment. Xerish''s mission is to surface Kingdom work where Givers feel called. Recipient tags are how the platform sees that.
How to complete it
- Open the Recipients picker.
- Browse the categories. Each is a real population — Widows, Orphans, Unhoused, Refugees, Persecuted Christians, Trafficking Survivors, Veterans, Incarcerated and Returning Citizens, etc.
- Select every category that genuinely describes whom your work reaches. Be honest — over-tagging hurts you when a Giver browses and finds you don''t actually serve who you claimed.
- You can tag multiple. Most Organizations tag 1-4 recipient types.
What to expect after
Your Organization appears in the Discover grid for every recipient category you selected. Per-post tags (added when you write a post) can further specify the recipient population for that particular post — useful when your Organization serves several populations but a specific campaign is focused on one.
Common mistakes
- Tagging everything. "We help everyone" is not a position; it''s a non-position. Givers ignore it.
- Tagging populations you don''t actually reach. A surveyed Giver who tried to refer their unhoused friend to an Organization tagged "Unhoused" but that only does Sunday breakfasts for already-housed members will not Give again.
- Forgetting to retag after a program change. If you started a new outreach to refugees this year, add the tag — Givers searching for refugee-focused work need to find you.
This list is curated by Xerish admin. If you serve a population you don''t see represented, contact support to propose a new node.